Limestone Capital AG
Defining the fine line for a real-estate private investment firm Limestone Capital
is a private investment firm focused on differentiated hospitality real-estate assets. They manage multiple real estate capital funds with a geographic focus on continental Europe and invest in unique boutique assets in attractive locations.
Limestone is earthly derived material, known to be sturdy and strong, therefore used for construction amongst many other usage. Incorporating this later fact into the brands identity whilst maintaining a high end look, was a must. LC target a specific type of audience, one that invest in millions, therefore the designed identity must act an invitation to these demanding customers.